‘Kicks’ Trailer: The Dark Side of Sneaker Culture

Coming Of Age Movie

Focus World has released the official trailer for Kicks, a tale about violence and sneakers in the East Bay area that earned the Best Cinematography award at Tribeca Film Festival earlier this year.

The first feature film from director Justin Tipping drops in theaters on September 9, and stars Jahking Guillory, Christopher Meyer, Christopher Jordan Wallace (The Notorious B.I.G.‘s son), Kofi Siriboe, and Mahershala Ali.

Check out the new trailer for Kicks, an urban coming-of-age tale told with grit and humor.

Nice to see an original movie every now and then.

Coming Of Age Movie

In Justin Tipping’s feature debut Kicks, nothing is as simple as it seems. Fifteen-year-old Brandon longs for a pair of the freshest sneakers that money can buy; assuming that merely having them on his feet will help him escape the reality of being poor, neglected by the opposite sex and picked on by everyone — even his best friends. Working hard to get them, he soon finds that the titular shoes have instead made him a target after they are promptly snatched by local hood, Flaco. Seemingly the embodiment of menace, Flaco harbors complexities of his own that will be revealed when Brandon goes on a mission to retrieve his stolen sneakers with his two best friends in tow.

Boasting a strong ensemble cast and featuring a memorable lead performance by newcomer Jahking Guillory, the film transcends a deceptively traditional hero’s journey to deliver an entertaining and sobering look at the realities of inner-city life, the concept of manhood and the fetishization of sneaker culture. Visually and thematically rich, with an amazing soundtrack of both hip-hop classics and Bay Area favorites, Kicks creates an authentic and original portrait of a young man drowning in the expectations of machismo.